execed screenshot

Exec-Ed Marketing

When the Wharton School engaged my team at ISITE Design the initial ask was to redesign and re-platform their existing website on the Sitecore content management system. However, because the incredibly talented marketing team at Wharton Executive Education was ready for real digital transformation, we were given the opportunity to precede design with a deep […]

Unlocking a Forum

Harvard University approached my team at ISITE Design with a number of really important goals for this project. These included providing a new platform for the delivery of a generation of rich video content of world leaders visiting the JFK Jr. Forum at the Institute of Politics. The requirements for this complete rethink included a […]

About Wendys

Working with the team at ISITE Design, we redesigned and redeveloped the Wendys corporate website and then launched it at aboutwendys.com. This new site, which was timed to the spinoff of the Arbys chain, vastly expanded the role of the corporate website to include community relations, corporate responsibility, international franchising and investor relations. The project […]


Redesigned and redeveloped the GlobalPost.com international news website. Based in Boston, GlobalPost’s mission is to help fill the enormous void that has grown up in coverage of the world by US news organizations. GlobalPost is a fully online only news organization with foreign correspondents around the globe. For this project I specifically served as Strategist, […]


Full screen takeover and site theme for ViewpointCreative.com to commemorate their recent work on the launch of the second season of HBO’s Trueblood series.

Recent Work

execed screenshot

From the Blog

Yesterday I set out to fulfill a goal I set for myself this year, and attempted to summit Mount San Antonio. At 10,068 feet, Mount San Antonio, known as Mount Baldy to most Angelinos, is the highest peak of the San Gabriel Mountains, and the highest point in Los Angeles County, California. In the end I succumbed to dizziness and […]

Consider this: Within our lifetime artificial intelligence will likely emerge and be deployed which is capable of simultaneous awareness of every transaction we make, every public tweet, article, or blog post we write (or have written), and every private email we send -regardless of whether it’s from our own email account or one we have access to on behalf of […]

Posted by Jake DiMare on November 11th, 2014 at 4:29 pm

If you are a total space nerd like me then this is undoubtedly an exciting day for you as well. I’m not going to spend a lot of time sharing the story of the European Space Agency’s Rosetta Mission because, well, the point of my post is they are doing a great job of it themselves. […]

Posted by Jake DiMare on August 28th, 2014 at 12:35 pm

My life has been changed as a result of viewing PornBurger.me. I simply refuse to accept the fact that I got all the way through considering every item on this ‘menu’, only to learn it’s not actually a restaurant. I was ready to get up out of my chair and run to this place, immediately. If it was […]

Posted by Jake DiMare on August 4th, 2014 at 10:28 am

I’ve been following and doing my best to join the conversation taking place at Simple Justice, by Scott Greenfield for about a year. Yesterday my wife had to do her best to contain my ego when one of my comments from last week broke the post barrier and became the topic of conversation. For those of you wondering […]

*Disclaimer: Results may vary. Greatness may rely heavily on whether or not you are a yuppie (like me).   Ever wonder how a data analyst and a strategist decide what neighborhoods in Los Angeles they should focus their apartment hunting efforts on? If you guessed ‘by conducting a detailed analysis of traffic patterns around typical commuter travel times’…You’d be […]

It has taken me a couple of days to come down from the epic nerdgasm I experienced this past weekend, after using the new Virgin America website. Now that I’ve calmed down a little, and had a chance to organize my thoughts, the first thing I would like to say is: Bravo Sir Richard Branson. Bravo. You […]

Posted by Jake DiMare on June 9th, 2014 at 10:33 am

I’m so excited to announce my first international speaking engagement at J.Boye 2014 in Aarhus, Denmark on November 5th, 2014. Time: 15.15-16.00 Wednesday, 5. Nov 2014 Session: So Happy Together (Project Managers and Content Strategists are) Track: Content Strategy Abstract: After fifteen years building CMS driven websites, there is one thing I wish more people were aware of: content […]